Thursday 16 December 2010

Double Page Spread Analysis'

 Vibe Magazine
The double page is split into thirds horizontally, with the top third being 7 different images of Solange Knowles dancing across the back. The colours use are bright and contrasting, the blue of her cardigan is used in the text to make the overall appearance seem more continual. The font colour matches the gray scale of her smaller images, which draws attention to her bright outfit. The lines underneath the smaller images give a clear divide of the pages,
and make it easier to read and makes the page look less busy and cluttered. The use of the blue ' Solange Knowles' will indicate to the reader who it is, and most of the target audience would know that she is related to R&B superstar Beyonce Knowles, this would attract Beyonce as well as Solange fans. The fact the smaller pictures are of her standing up straight reflects the columns being very straight and formal. Judging by the pictures in the background she is being represented as Trevor Millum's 'Carfee' model. The ratio from pictures to writing is probably 60/40, as a reader would be too overwhelmed by a full page of writing and no pictures and this would put them off reading it. I like the bright colours used with the grey as I felt that it doesn't look too overwhelming, but quite relaxed with a twist. I like the idea of the 7 different images of her dancing across the background, as it gives the page more depth and more images to look at.
 Q Magazine
The colours used in this double page spread are the staple black, white and red. After looking at the cover, contents and now this page it is clearly established that these three colours are the three that they like to use, this creates their statement 'house style'. The page is split into two sections horizontally, the top two thirds are pictures of Brandon and the bottom third writing. The two pictures have been cleverly picked out to match with the colour scheme, the black furniture and red wallpaper reflects the black and red, and the white of his skin tone and the sound system brings out the three colour scheme in the pictures, these pictures reflect Brandon's music style. The writing cleverly uses all three colours; black and white for the majority of the writing then red for a quote. The page is set out quite simplistically, and I like that it doesn't look cluttered.
 Billboard Magazine
Compared to the previous  two articles this uses a lot more text and less images, yet the image at the top of the page is very eye catching (Rihanna is sitting on a turret of a pink tank, which could be interpreted as something else) This would draw the reader in and encourage them to read the whole article. The colour theme again uses grey which I think softens the appearance, rather than using directly contrasting colours such as black and white. The text is marginally broken up by inserting two pictures of Rihanna in the bottom right side of the right page. I like the use of the 'Pon De Airplay' which is a play on words of one of her songs, which gives readers a chart of her top 20 songs. The ideas I like from this are the smaller images amongst the text, however I do not like the huge amount of text as I feel it'd be discouraging to read when presented with this amount of information.
NME Magazine
Similarly to Q the three staple colours are used. The colour theme is carried throughout with Florence's hair being the same colour as the flag, and the rest being grey/white/black. I like the use of the font behind Florence, relating to her song ' You got the love', the title implies she has been to, or toured America. I also like how there isn't a huge amount of text so it isn't off putting to read, and it fits in line with the flag. It would be interpreted that Florence is what Marjorie Ferguson would describe as 'invitational', possibly attracting a male audience as well as people who appreciate her music. The inspiration I would use would be the text behind the main image, as I think it links the page together well.

Conclusion;
I found that I preferred the colours used in Vibe magazine and Billboard compared to Q and NME - which were quite similar, Q possibly more formal. After looking at these double page spreads I decided I want to use more than one image on my double page spread, but have one main image and a few smaller ones. I would like to use inspiration from fashion magazines such as Elle, Vogue and Pop mixed with typical traits from a music magazine. I thought that the text behind the image in the NME double page spread worked really well and linked the image and text together so I will be considerate of this when I am planning my double page spread. I found that Billboard and Vibe were most relevant to the genre (mainstream pop) of music that I have decided to do.

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